Executive Summary

Transforming Youth Potential IntoRegional Development Impact

The Mandera Youth Assembly (MYA) represents a new era of youth-led development in Northern Kenya. Established in April 2022, MYA is the first fully structured youth-serving institution in the Frontier Counties Development Council region, operating with democratic legitimacy, professional governance, and a long-term vision for sustainable youth empowerment.

Unlike conventional youth groups or project-based organizations, MYA functions as an institutionalized umbrella body with a democratically elected Youth Assembly, an independent Board of Directors, a professional Secretariat, and grassroots structures reaching every ward of Mandera County.

150K

Target Youth Members

30

Wards Represented

6

Constituencies Covered

12

Strategic Focus Areas

A Trusted Platform For Youth Development Investment

MYA serves as a one-stop platform for development partners, government agencies, private sector actors, philanthropies, and donors seeking a credible, accountable, and scalable vehicle for investing in youth development across Mandera County and the wider Horn of Africa region.

Our Theory of Change

Organized youth with structured pathways to livelihoods, leadership, innovation, and peacebuilding will transform Mandera from a narrative of marginalization into a beacon of youth-led development and regional prosperity.

Our Horizon

Our Vision

A prosperous, peaceful and climate-resilient Mandera County where every youth is economically empowered, socially included, politically represented and living a dignified life free from violence, poverty and marginalization.

Empowering Mandera County Youth
Our Roadmap

Our Mission

  • To institutionalize youth participation across all levels of governance and development.
  • To deliver demand-driven skills training, enterprise development and employment programs.
  • To advocate relentlessly for evidence-based youth-centered policies and budget allocations.
  • To build sustainable peace through structured youth governance, dialogue and early warning systems.
  • To position Mandera County as a regional hub for youth innovation, pastoralist resilience and cross-border cooperation in the Horn of Africa.
Action-Driven Governance
Institutional Principles

Guiding Values & Standards

The operational framework, ethical benchmarks, and governance rules that drive our youth leadership and regional interventions.

01

Inclusivity

Core Policy

50% Female Representation Standard

Gender balance is a structural requirement. MYA ensures no less than fifty percent female representation while creating space for Persons with Disabilities and minority communities.

Mandatory Compliance
02

Integrity

Audited Financials & Ethics

MYA maintains transparent accounting systems, audited financial statements and a strict code of conduct guiding staff and volunteers.

Mandatory Compliance
03

Excellence

Global Quality Benchmarks

MYA benchmarks its interventions against global youth development standards and refuses lower standards because it operates in an ASAL region.

Mandatory Compliance
04

Autonomy

Youth-Led & Independent

MYA remains independent from political parties, government agencies and private interests while remaining youth-led and youth-owned.

Mandatory Compliance
05

Accountability

Community Scorecards

Through community scorecards, annual meetings and open communication, MYA ensures youth hold the organization responsible for its commitments.

Mandatory Compliance
Our Strategic Direction

Eight Pillars Driving Youth Transformation

MYA's 2026–2031 strategic plan is organized around eight interconnected pillars addressing the economic, social, governance, environmental and institutional priorities of Mandera's youth.

01

Economic Empowerment

Creating 15,000 new jobs and 5,000 new small and medium enterprises.

15K Jobs
02

Education & Skills

Certifying 30,000 youth with Technical and Vocational Education and Training qualifications.

30K Youth
03

Peace & Governance

Enacting a County Youth Policy and reducing youth involvement in violence.

Youth Policy
04

Health & Wellbeing

Achieving a 50% reduction in substance abuse among registered youth.

50% Reduction
05

Climate & Environment

Planting 500,000 trees and creating 2,000 green jobs.

500K Trees
06

ICT & Innovation

Certifying 15,000 youth in digital skills and connecting 3,000 to remote online employment.

15K Digital
07

Inclusion & Gender

Empowering 20,000 young women through economic inclusion, leadership and protection from gender-based violence.

20K Women
08

Institutional Strengthening

Registering 150,000 members and achieving sustainable funding.

150K Members
Risk Management Matrix

Managing Risk. Protecting Impact.

We recognize the operational, environmental, institutional and social risks that can affect youth development programming. Our approach is built around prevention, preparedness, inclusion and continuous learning.

01

Conflict & Insecurity

Identified Risk

Conflict, violent extremism, clan tensions and insecurity may disrupt program implementation and limit access to affected communities.

Mitigation Action

Apply conflict-sensitive programming, conduct contextual risk assessments, strengthen community-based early warning mechanisms and work through local peacebuilding structures.

Risk-Informed Framework
02

Exclusion & Inequality

Identified Risk

Women, youth with disabilities and other marginalized groups may face barriers to meaningful participation in programs and governance structures.

Mitigation Action

Integrate GEDSI analysis into program design, maintain inclusive participation targets and provide accessible facilities, materials and support mechanisms.

Risk-Informed Framework
03

Climate & Environmental Shocks

Identified Risk

Drought, water scarcity, desertification and other climate-related shocks may affect livelihoods, mobility and program continuity.

Mitigation Action

Integrate climate resilience across programs, promote climate-smart livelihoods, support environmental conservation and strengthen community adaptation capacity.

Risk-Informed Framework
04

Institutional & Governance Risk

Identified Risk

Weak institutional capacity, governance gaps or limited coordination may affect accountability and effective delivery.

Mitigation Action

Strengthen governance systems, clarify institutional responsibilities, maintain transparent decision-making and continuously monitor organizational performance.

Risk-Informed Framework
05

Digital Access & Security

Identified Risk

Limited connectivity, device access and digital literacy may restrict participation in technology-driven programs and expose users to online risks.

Mitigation Action

Expand community ICT access, provide foundational digital skills and integrate cybersecurity awareness, privacy and responsible technology use into digital programs.

Risk-Informed Framework
06

Resource & Sustainability Risk

Identified Risk

Dependence on external funding and changing resource availability may affect the continuity and scale of strategic interventions.

Mitigation Action

Diversify funding sources, strengthen partnerships, develop sustainable resource mobilization mechanisms and align investments with measurable outcomes.

Risk-Informed Framework
07

Community Trust & Participation

Identified Risk

Low trust, misinformation or limited community participation may reduce program uptake and undermine intended outcomes.

Mitigation Action

Maintain transparent community engagement, use locally appropriate communication channels and involve youth and community stakeholders throughout the program cycle.

Risk-Informed Framework

Risk management is embedded across MYA's strategic programming, with particular emphasis on gender equality and social inclusion, disability inclusion, and conflict sensitivity.